Thursday, 11 December 2014

Beyond Engagement: Raising the Bar for Authenticity in Employee Advocacy

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Many in the business community still draw a line between employees’ personal use of their social-media accounts and any business-related activities. Nevertheless, social channels can remain marketing free, but still readily promote good will through honest, authentic interactions – anyone remember PR before the Internet?...Beyond Engagement: Raising the Bar for Authenticity in Employee Advocacy

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