Monday, 30 June 2014

The Big Brand Theory: The X Games

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With its vast library of professionally created sports images, one of the X Games' big endeavors is the sharing of images through social sharing. As the brand moves more into image-based social media Richman says, “I’m hoping that we’re thinking first about content distribution as much as we’re thinking about making great content.”read more...The Big Brand Theory: The X Games

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