Social Media Business News

Monday, 30 March 2015

Outdated Content: How to Consistently Evaluate the Quality of Your Copy

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The number one money sinkhole for many website owners comes from outdated content. The problem with outdated copy is that it can be so easy to bec...Outdated Content: How to Consistently Evaluate the Quality of Your Copy

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Sunday, 29 March 2015

Is Your Mobile App a Big Win or a Steady Win?

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When you’re planning to enter the mobile app market, you need to remember that 90% of all existing apps lose customers’ loyalty even if they are a big success at first: open rates and customer retention come crashing down, and it seems like all hope is lost....Is Your Mobile App a Big Win or a Steady Win?

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Global Pay-TV Market will Reach $313 Billion in 2020

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Traditional forms of video entertainment are already saturated in most of the developed nations around the globe. Meanwhile, some of the more promising emerging markets are growing at a more gradual rate than was anticipated, due to current economic pressures. According...Global Pay-TV Market will Reach $313 Billion in 2020

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Digital Marketing Metrics the Experts Measure (And Why You Should Too)

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It’s the end of the month, and the end of the quarter and for B2B marketers everywhere it means one thing… analyzing the heck out of your online marketing activity from the past 3 months, measuring its lead generation success and proving the ROI value to the rest of the business....Digital Marketing Metrics the Experts Measure (And Why You Should Too)

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Saturday, 28 March 2015

Google+ is Changing, but How Will it Change Your Business?

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It’s no secret that as underutilized as it is in the social media world, Google+ has been a powerhouse for search engine optimization. From personalized search results to improving organic reach, the Google+ platform has been a go to source to start building...Google+ is Changing, but How Will it Change Your Business?

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The Changing Landscape for Social Media and Marketing [INFOGRAPHIC]

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The constant innovation and the ever-changing technology forced companies and businesses to rethink their strategies. The tactics or marketing campaigns that were deployed in 2014 or even in 2013 are no longer relevant for the targeted customer and for almost all of industries today. A new infographic published on Visual.ly goes into detail of how influencer marketing is becoming p...The Changing Landscape for Social Media and Marketing [INFOGRAPHIC]

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5 Productivity-Increasing Tips to Reach Your Blogging Goals

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If you are running a lead generation campaign using a landing page from your blog or site, a skill you ought to learn is A/B testing. This lets you measure the results of two pages you have created with the same offer and see which one gathers the most leads....5 Productivity-Increasing Tips to Reach Your Blogging Goals

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